Koleksi Dang Anum Sustains Heritage Fashion Legacy; Founder Tengku Ahmad Rosdi Highlights Aidilfitri Market Challenges
Koleksi Dang Anum, established by Tengku Ahmad Rosdi in 2009, began as a Ramadan booth in Johor Bahru, offering festive clothing. Despite expanding to over 30 designs annually, this year saw moderate sales due to families prioritizing school costs. Rosdi hopes for government incentives to boost festive shopping. The brand appeals to both local and Singaporean customers, emphasizing quality and heritage.